Activate change

Right now, we have a food system that is does not pay farmers enough for the food they produce, does not produce the volume of healthy food domestically that we need, and threatens our very existence in the damage it causes to the environment and contribution climate change. The UK food system accounts for 19% of UK greenhouse gas emissions[1].

 The problems we face are well understood. We will no longer be complicit in the dangerous inertia between knowing the solutions and acting on them, enough talking! Let’s mobilise business, funding and local government to make this transition to a new food system we all know we need.

Manifesto

Prosper

To accelerate the transition to an inclusive and regenerative economy we want to test and develop new ways to finance sustainable good food production, up skill the sector and create demand for sustainably farmed UK produce that support prosperity for farmers and food producers

We want to tackle and test solutions in 10 key challenge areas:

  1. Flexible supply chains and alternatives to supermarket dominance that we can add to the ‘mix’ of how we get our food so we can be more resilient in the face of shocks like Coronavirus

  2. How to increase domestic production for greater share of healthy eating market and opportunities created by Brexit

  3. Demand for sustainable and healthy food production that delivers (for example) ecosystem services (low carbon, clean water, flood management, soil health, thriving habitats etc)

  4. How food producers can help the nation tackle obesity epidemic  

  5. Take off the invisibility cloak. Use social, technological and business innovation to empower primary producers, consumers and the connection between the two

  6. Growing profit margins for food producers

  7. Succession, new entrants and supporting the next generation of farmers to transition to new food systems and grow healthy sustainable food

  8. Labour shortages and skills development within the sector

  9. New ways to generate long term investment and financing of sustainable food production within the UK (both private and public)

  10. Nimble partnership between research, business and local government to accelerate innovation, adoption and scale proven solutions to these challenge areas

Thrive

Food and farming go hand in hand with health, for humans and the planet. How we produce our food, what we produce and promote has a direct impact on the health of our nation and ecosystems.   

Pace

We know what needs to happen, it’s been studied to death. Adopt and adapt what’s out there. Learn from others. Move quickly. The world needs your action.  

Power

Human health, planetary health, human rights, equality, inclusion, climate change and food production are dealt with separately. But these movements share a common goal in wanting to fix a broken system and create a better world. Connect dots to increase your power. Bring disconnected people, stories and missions together. Pool resources towards a common goal. Move faster.

Mobilise

Radical partnerships are the only way we will get through this painful and necessary transition. Complexity and urgency demand collaboration, not competition. Partnerships that transcend anything that we have done in the past are now required. Competitors become collaborators and enemies become allies.  

Rights

Access to healthy, nutritious, fresh food is not a privilege of wealth, it is a basic human right. Solutions that do not provide accessible, affordable food to all are not solutions.

Honesty & courage

Transparent relationships with suppliers and customers is where this begins and ends. Knowledge, data and information about your supply chain empowers you to make necessary authentic change. Change without authenticity is wasting time we don’t have.  

Do it

Pilot, demonstrate, trial. Get on and do whatever needs to be done to show how food supply chains and companies can be rewired to build community wealth, support human health and be part of nature recovery.

Become a Good Food Revolutionary! Call us today to find out more or book a free 1 hour call

[1] Food climate Change Research Network https://foodsource.org.uk/sites/default/files/chapters/pdfs/foodsource_chapter_3.pdf. Page 8